Greta Carrete VegaAmanda Lynnes is currently Head of Communications and Environment at the International Association of Antarctica Tour Operators (IAATO). Her role is to help guide and implement IAATO’s mission and objectives to deliver safe, environmentally responsible Antarctic travel, representing the association at international fora including the Antarctic Treaty Consultative Meeting, Committee for Environmental Protection and Commission for the Conservation of Antarctic Marine Living Resources (CCAMLR). After completing an MSc in Ecology, she joined the British Antarctic Survey (BAS) as a CCAMLR Field Assistant, establishing CCAMLR Ecosystem Monitoring Programmes at Signy Island, South Orkney Islands (and later Port Lockroy on the Antarctic Peninsula) and researching foraging behaviour and population trends in Adelie and chinstrap penguins. Amanda’s passion for science communication eventually led her to take a position as Press Officer at BAS and later a role with the Royal Society for the Protection of Birds (RSPB) developing educational and science events at popular visitor sites in the UK. She also coordinated the British Antarctic Oral History Project for the UK Antarctic Heritage Trust (UKAHT). An Antarctic season at Port Lockroy first introduced her to IAATO operations and the potential for well-managed tourism to create ambassadors for the region’s continued protection.